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Research lab
5 min read
01.06.2023
Digital Health Onboarding Practices for Better Outcomes
UX pioneer Don Norman said that UX errors in the product onboarding process that we tend to find in other sectors can have much more devastating consequences in the Health industry. What if it was a critical app for managing chronic illnesses? Motivated by these insights, we have put together a guide on how to create effective onboarding experiences, specifically tailored for digital health apps. The guide includes compelling examples that are relevant to various healthcare domains.
Research lab
4 min read
04.05.2023
Keeping users engaged: 5 practical retention strategies for Digital Health apps
Advanced entrepreneurs, product managers, and marketers know that working with existing customers is easier than acquiring new ones. But what are the ways to retain, engage, and motivate users to consistently return to your app? Recently, we decided to revisit our most effective retention strategies that we have developed for Digital Health applications. We want to share this experience with you today.
Research lab
4 min read
20.03.2023
How to enhance Growth Metrics of Digital Health product
In this article, we decided to describe a step-by-step plan on how to increase User Engagement and other Product/Business Metrics of Mental Health product.
Research lab
6 min read
09.03.2023
App Design Review: how Gamification increases Engagement and Retention
Good design is based on a complex opinion of the target audience of the application and their wishes: whether the current design helped to achieve their goals and whether it fulfilled all the tasks. How to make it? You only need to follow global design standards and study feedback from your target audience. Let’s discuss a particular example regarding this topic.
Research lab
4 min read
22.02.2023
How to Create a User-oriented Health App using Google Design Sprints
You may be familiar with Google’s Design Sprints and be aware of how frequently this method is used during a product’s Ideation and Development Phases. Why is this method required? A number of errors and ideas for improvement can be missed, for instance, if user tests are conducted improperly (for example, by asking questions in a way that prevents users from being completely honest in their criticism of the product). Thereafter, what was overlooked initially will have to be done again, increasing both the cost and the time required to create a complete and final product version. And this is only one of their reasons. Read more in our article :)
Research lab
5 min read
14.02.2023
Steps to Create FDA compliant App
Our company jokes that the FDA is the most frightening institution on the planet. And the reason is simple and straightforward: it has a strict app selection. Today we will tell you step by step how to get FDA approval and not be afraid.
Research lab
7 min read
06.02.2023
Telehealth App Design Review: showing how to improve Business Metrics with the right UX
We show how Design Review can improve business performance using the example of a Telehealth application
Research lab
4 min read
10.11.2022
The stories of Health founders about the reason for choosing their path
Recently, we talked to the founders of digital health companies and found out what motivates them and helps them overcome obstacles. And in the health industry, this is especially interesting due to the high moral aspect in the form of helping people who really need it.
Research lab
3 min read
01.09.2022
Product Development strategies for health startups: Outstaffing, Outsourcing & Partnership
What is the biggest problem for startups right now? Many can say that getting investments in such an unfavorable investment climate is. True, but getting an investment won't save you a headache.
Research lab
5 min read
25.08.2022
Telehealth implementation guide: how to overcome challenges
We remember the time when the pandemic forced offline businesses to consider telehealth implementation. A number of questions like “how to implement a telehealth program?” or “what resources are required to initiate and implement telehealth?” that young businesses stumbled over have appeared. Large companies have been implementing telehealth for a long time, so now you can find telemedicine solutions in almost any field, from birth control to genetics.
Research lab
6 min read
28.07.2022
Why digitalization can be dangerous in healthcare?
You've probably already heard about the benefits of digital transformation in Healthcare and read even more times about what an important trend this is. But very few talk about the pitfalls with data, compliance with regulations and, in general, about the process of implementing this very digitalization in medical companies and hospitals. Therefore, in this article we will touch on the positive aspects through the prism of the problems that companies may face.
Research lab
6 min read
08.07.2022
Why is it important to track mental health statistics
Over the past two years, the problem of mental disorders among children and young people has gained momentum. The challenge for adults is to react timely and help overcome the difficulties related to mental welfare. In this article, we’d like to bring up the issue.
Research lab
17 min read
24.06.2022
Key UX principals in the Health & Fitness mobile industry in 2022
There is no secret that the mobile app industry is now booming, putting other sectors aside.